Breastfeeding videos key to learning

earlyinit200In a recent interview with GHMP founder Deb Van Dyke, the Healthy Children Project Center for Breastfeeding underlined the importance of video in helping mothers learn to breastfeed, concluding that “Seeing is believing.” The article also cites recent research on the efficacy of visual training:

“Researchers Pat Hoddinott and Roisin Pill found that ‘The decision to initiate breastfeeding is influenced more by embodied knowledge gained from seeing breastfeeding than by theoretical knowledge about its benefits’ in Qualitative study of decisions about infant feeding among women in east end of London. In other words, we must see (and do) breastfeeding to learn to breastfeed. The power of visuals are equally important to professionals working to help these breastfeeding dyads.”

To read the entire article, click here.