We are making our videos for mothers and other caregivers increasingly accessible with the new Android version of our Birth & Beyond smartphone app. Since we introduced the iPhone version last June, thousands of users have downloaded Birth & Beyond. Now the Android app is extending our reach to many additional users, especially in Africa, Asia, and South America, where Android phones account for 80-90% of the smartphone market. Over the past two months, the top 10 countries downloading the Android app include Turkey, Nigeria, Ghana, India, and Tanzania.
The Birth & Beyond app, available in the Google Play store and the iPhone App store, provides mothers and caregivers with easy access to videos designed specifically for their needs in labor, birth, and the first two years after birth. The new Android version provides an improved user interface and other upgrades, which we will also incorporate into the next iPhone version. And it includes five additional languages, bringing the total to 26.
If you haven’t already, take a look at the app and consider downloading it. And if you like what you see, please let the mothers and caregivers in your network know about Birth & Beyond as well.