Peter Cardellichio participated in a panel on design considerations for reaching scale at the Global mHealth Forum in Washington DC (December 10-11). His talk covered GHMP’s strategy for designing and developing videos for a global audience at minimal cost. Key elements that give our teaching videos broad appeal are: highly visual topics, simple step-by-step instruction, live action in authentic clinic settings, and high-quality production values. Our global reach is made possible by leveraging the power of the existing and improving information and communication infrastructure to deliver videos to frontline providers.