Many organizations field test and evaluate our videos prior to using them in their programs. Several have published their research in journals or presented their results at conferences. Here we summarize some of this research, and provide links to more detailed descriptions and the articles themselves.
Malaysian study: GHMP videos improve peer counselor training
This research tested the effectiveness of Global Health Media Project videos to improve the training programs provided to breastfeeding peer counselors in Malaysia. All 38 participants in the study agreed that the videos made the training more effective, helped change their understanding and approach to counseling, and wanted to share the videos with other mothers.
The full article (“Breastfeeding Videos as a New Training Tool for Malaysian Breastfeeding Peer Counsellor Program in Empowering Breastfeeding Communities” by Ezura Madiana Md Monoto and Nor Kamariah Mohamad Alwi) is available at this link. It was published in International Medical Journal Malaysia, 2017, Volume 17 Special Issue 1.
Ugandan study: GHMP videos improve knowledge and practices among rural women
This research tested the effectiveness of locally made videos—that included portions of Global Health Media Project videos—in improving the knowledge and practices on maternal and child health among women living in rural Eastern Uganda. Over 600 mothers who participated in the video education and a similar number were included in the control group. The study showed dramatic increases in knowledge and that the video education can change attitudes and practices. The authors conclude that there is a need to scale up video education to more effectively reach mothers in rural communities who may be semi-literate and have limited access to such information.
The full article (“Community-made mobile videos as a mechanism for maternal, newborn and child health education in rural Uganda; a quantitative evaluation” by Juliet Ntuulo Mutanda, Peter Waiswa, and Sarah Namutamba) is available at this link. It was published in African Health Sciences, December 2016, Volume 16 Issue 4.
Ethiopian study: GHMP videos improve CHW knowledge and retention
This research tested the effectiveness of Global Health Media Project videos to teach community health workers about neonatal health. The study—conducted in Gondar, Ethiopia—included 67 community health workers. The study authors concluded that videos are a tool that may be used to scale large community health worker education programs at a global level.
The study has been submitted for journal publication.
Rwandan study: GHMP videos improve mother’s knowledge and confidence
This research tested the effectiveness of using Global Health Media Project videos to increase a mother’s knowledge and confidence in caring for her newborn. The study was done at two hospitals in Kigali, Rwanda with 59 mothers participating. The results showed a significant improvement in knowledge and confidence after viewing the video, which led the authors to conclude that video education has the potential to improve the care that mothers can provide to their babies. This, in turn, can provide some relief to the health worker shortage.
The full study has been submitted for journal publication.